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News
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Business Growth Audit Launch
Alchemy 7 has launched a new Business Growth Audit service for companies of all sizes that are looking for an independent and fresh perspective on how they can grow and develop their business (or a part of their business) in the future.
The Audit comprises structured discussions and questionnaires with senior management and staff as well as external market research including an in-depth competitor analysis. Internal research may also include one or more business growth workshops to draw out new ideas and gain full employee involvement.
A sample of existing customers, past customers, and prospects will also be questionned on their attitudes towards the company and product or service enhancements that they would like to see in the future. Customers are more likely to reveal their true thoughts to a third party company. Past customers may, for example, use price as an excuse for moving away, whereas research shows that typically two thirds of customers go elsewhere due to a perceived lack of interest from the supplier/poor service. We also review relevant marketing and customer facing documentation and processes.
The main output from the Audit will be a Business Growth Action Plan which will be based around our 7 Profit Multipliers. This will include, for example, improvements to market positioning, sales lead generation, sales conversion, and customer lifetime/customer experience. We can assist with the implemenation of the Action Plan if required.
Growth Audit Guarantee – if the perceived value of the Action Plan isn’t at least 5 times the cost of the Audit then we will refund all fees in full.
For further information please get in touch. |
Business Partnering Service Unveiled
Alchemy 7 has launched a new Business Partnering service to help clients grow through partnering or joint venturing.
Many businesses operate within their own industry silos and are unaware of the growth opportunities available by working with likeminded businesses from other industries. As a simple example your products or services could be of interest to company B's customer base and vice versa - this presents an opportunity for some mutual promotion. Clearly some vetting is required to ensure that your partner has the same customer service ethics, etc.
Our service includes;
- developing a partnering or joint venture strategy - identifying potential partners - putting in place partnering agreements - developing and implementing marketing campaigns
As with all of Alchemy 7's services we do not charge the earth and may in some circumstances be prepared to work on a success fee only basis.
For further information please get in touch.
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Marketing Campaigns Launch We have had feedback from some potential clients that they would prefer not to go for a full Business Acceleration Programme with us from day one, but would like to start more gradually and perhaps concentrate on one or two areas first. Let's be honest this might also be to test out our services (which is fine by us).
So with this in mind we have launched our Alchemy Marketing Campaigns which focus on generating extra sales by identifying some quick win areas within a business and managing one or more highly targeted campaigns to exploit them.
In most circumstances we are also prepared to develop and manage these campaigns on a success fee only basis so we just take a share of any new business generated. Sound too good to be true? Well, we are so confident in our business growth strategies that we are willing to "put our money where are mouth is".
Get in touch NOW to find out more.
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Nova Business Growth System Launch We have just launched our new Nova business growth system which promises to provide long lasting sales and marketing success to our clients.
Nova embeds many of the sales and marketing strategies that we work on with clients in a 3 volume series of manuals that clients get to keep. The 3 volumes are as follows;
Volume 1 - Preparation and Fast Cash Strategies
Here we get to work with clients on their USPs and market positioning. We then identify the optimal lead generation strategies and put the necessary sales & marketing collateral and systems in place to guarantee success.
In parallel to this we identify quick wins within the business to generate immediate sales growth (normally when we go into a business there are at least 2 or 3 ways to achieve this).
Volume 2 - Implementation and Follow up
This is where we roll our sleeves up and get into the detail of implementing growth strategies and systems with clients. We focus on all aspects of the sales cycle from lead generation and conversion through to order value, order frequency, and customer retention.
Volume 3 - Resources
We leave clients a full compendium of sales and marketing resources which includes 120 methods and systems to grow a business.
By the end of the Nova process clients, working in partnership with the Alchemy 7 consultant, will have implemented proven sales and marketing strategies within their business and will have laid the foundations for future success in terms of sales, profits, and the ultimate value of their business.
For further information on the Nova business growth system please get in touch.
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Testimonials
"With Gary's help we were able to rapidly enter the UK market and achieve exceptional growth in our first year. Gary worked with us to adapt and develop our UK sales and marketing strategy, and successfully helped us sign up several major key accounts in our industry. I would recommend Gary to any company that is serious about growing its business". Patrick Frimat, MD, RSI Video Technologies
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